CitroËn
Corporate Identity
NEW VEHICLE DEALER / INTERIOR / ENVIRONMENT / FURNITURE

FURNITURE

Citroën Corporate Identity
A NEW INTERIOR DESIGN CONCEPT FOR SHOWROOMS
The waiting area allows customers to wait in a comfortable lounge with a good view of the vehicles on display.
Product display, with lifestyle products and accessories, enhances the area by expressing the brand and display of promotional products.
The vertical colour chart is designed as an alternative to the touchscreen display table and presents various colours of bodywork allowing our customers a vast choice. The sales office has undergone a transformation, becoming more open and more central. A position which reinforces the seamelessness of the experience for the customer.
The sales office has undergone a transformation, becoming more open and more central. A position which reinforces the seamlessness of the experience for the customer, who remains at the centre of the exposition area. Thanks to its open walls and round shapes, the office encourages dialogue and is reassuring to the customer who has a greater sense of freedom. The windows are decorated with keywords that display our brand values.
The Corporate Identity team will place orders on behalf of their dealer network from contracted supplier, Roches.
DEALER GUIDE
To help you, once your showroom is completed do ensure you order the relevant products for your Citroen furniture.
[click here] to download a Powerpoint of our CITROËN FEEL GOOD NEW CORPORATE IDENTITY Dealer Guide.